Web 2.0 And The CEO
Supply Chain Software
I often get to sit down with large company CEOs to talk about new technology. These days, the topic of conversation frequently turns to Web 2.0–how to sell insurance, or aircraft parts, or cars when the 30-second TV spot and the one-page newspaper ad are dying. Here’s what I tell them:
I often get to sit down with large company CEOs to talk about new technology. These days, the topic of conversation frequently turns to Web 2.0–how to sell insurance, or aircraft parts, or cars when the 30-second TV spot and the one-page newspaper ad are dying. Here’s what I tell them:










